Recognize that love is the most important thing in life, as regrets on one’s deathbed are typically about relationships and love, not material achievements.
Define success by following your heart and being true to yourself and your values, leading to a life lived as a grand adventure filled with personal fulfillment and love.
Pursue what you are truly passionate about and drawn to, rather than seeking only safety and security, as life is too short to not follow your inner calling.
Embrace your “hero’s journey” by answering your inner calling and drive, even when it’s scary and the outcome is uncertain, viewing life as a grand adventure.
Strive to love yourself unconditionally, acknowledging your core goodness despite mistakes and wounds, as this is a profound journey of self-acceptance.
Prioritize developing a positive attitude, sense of purpose, and meaning in life, as these mental states are crucial for overall health and longevity.
Cultivate an early awareness of your own mortality, as this can clarify what you truly want to do with your limited time and prevent denial.
When facing critical decisions, actively seek solutions that create a “win” for every stakeholder: customers, employees, suppliers, investors, and communities.
Actively seek win-win outcomes in all interactions, as this builds trust, deepens relationships, and enables greater collaborative achievements.
When interacting with others, consciously assess whether they are also seeking a win for you, or if they are solely focused on their own gain, to guide your caution or collaboration.
Consistently nourish your body’s cells with super healthy food to feel better, strengthen your immune system, reduce sickness frequency, and potentially live longer with an overall better life.
Consume foods that are as close to their natural state as possible, with minimal processing, as increased processing generally correlates with poorer health outcomes.
Focus on consuming sufficient fiber, as it is often lacking in modern diets (especially processed and animal-based foods) and is crucial for gut health and the immune system.
Focus your diet on plant-forward, whole foods, emphasizing a high intake of fruits and vegetables for optimal health.
Beyond diet, avoid major toxins like smoking and excessive alcohol consumption, as these significantly contribute to health deterioration.
Shift focus from disease management to preventative healthcare and addressing lifestyle diseases like obesity, heart disease, and type two diabetes, which current medical systems often neglect.
Start your health journey with a comprehensive assessment to understand your current health status, as most people are unaware of their true health levels.
Leverage wearable technology like Oura rings, Apple Watches, Garmin devices, and continuous glucose monitors to track your health data and gain insights into your body.
Work with a doctor and health coach to develop a precision, individualized health plan tailored to your unique needs, aiming for increased vitality, a stronger immune system, more energy, and a positive attitude.
Actively engage in practices like breathwork and meditation to cultivate emotional and spiritual health, and consider therapeutic psychedelic sessions where legally available for deeper well-being.
Explore and utilize various biohacking and recovery equipment such as hyperbaric oxygen chambers, cryotherapy, red light therapy, infrared saunas, and cold plunges for enhanced well-being.
Actively engage in play, such as pickleball, as it is important for well-being and serves as an effective community builder, helping you make new friends.
Start health interventions early in life and maintain consistent healthy practices to prevent the development of chronic diseases, as they are often not inevitable.
Strive to live to a hundred with a sound mind, high vitality, and wisdom, free from chronic diseases that can wreck quality of life.
Learn how to cook and become deeply involved in your food choices, as this can lead to a “food awakening” and better understanding of natural and organic foods.
Recognize that creating something successful and enduring is inherently difficult, while criticizing others’ efforts is easy, so focus your energy on building rather than just finding fault.
To protect your mental well-being, learn to let go of and not read negative comments or hate directed at you or your business online.
Allow criticism and attacks to fuel your determination, using them as motivation to prove doubters wrong and achieve your goals.
Cultivate resilience, often stemming from a competitive spirit, to overcome roadblocks and setbacks by getting back up and becoming more determined after being knocked down.
If your ventures don’t succeed, view them as opportunities to learn, grow, and improve for future attempts.
Be mindful that success can inflate the ego, leading to the belief that you are an infallible genius, which can hinder collective decision-making.
Embrace failures as opportunities to learn humility, recognizing that repeated setbacks can temper ego and improve judgment.
Acknowledge your fallibility and cultivate trust in your team, making collective decisions, especially when those you love and trust universally advise against a course of action.
Develop creativity, the ability to see opportunities and connections, and a future-oriented mindset that views problems as opportunities to be solved.
Be adept at identifying successful ideas in one context and adapting them to another, as this ability to transfer innovation is a valuable entrepreneurial skill.
Cultivate a passionate vision for your work, as this can generate charisma that attracts talented individuals who want to be part of your team and mission.
A good team builder creates a team whose members complement each other’s strengths and compensate for individual weaknesses, fostering synergy where the whole is greater than the sum of its parts.
Set and maintain exceptionally high standards for hiring, aiming for “A-listers” to ensure the quality of your team and prevent dilution of talent.
When you identify a personal weakness, learn to trust the judgment of a complementary team member in that area, even over your own initial instincts.
Be aware of your own biases in hiring, such as focusing too much on potential and overlooking weaknesses, and seek team members who can provide a balanced perspective.
Always remember that customers have choices, so prioritize their satisfaction by offering competitive prices, excellent service, high quality, and convenience, or your business will suffer.
Ensure your team members are well-trained, motivated, and rewarded for excellent customer service, as happy employees directly lead to happy customers and a prosperous business.
View your business as an ecosystem of interdependent stakeholders (customers, employees, suppliers, investors, communities) and strive to create synergies to optimize the business at a higher level.
In managing stakeholder relationships, actively work to minimize necessary trade-offs while maximizing the synergistic benefits among all parties involved.
Understand that retail success hinges on mastering thousands of small details, such as inventory management to ensure freshness and availability without excess.
In food retailing, prioritize the overall quality of perishable items like produce, meat, and seafood, as this is a primary factor customers use to choose a store.
Strategically place produce at the front of a grocery store, as its quality sets the overall tone and often influences customers’ perception and choice of the store.
Managing perishables like produce requires a blend of science and art to maintain consistent stock levels while ensuring optimal freshness.
Recognize that in business, you will never fully figure everything out, so commit to continually learning and adapting as the world and market evolve.
For business success, you must meet the market where it currently exists, rather than solely adhering to your own ideals, to ensure viability and attract customers.
Continuously push your ideals forward while actively listening to your customers, engaging in a dialogue or dance to prevent them from moving away from your business.
Avoid letting the pursuit of perfection become the enemy of good, as strictly adhering to ideals without compromise can prevent a business from becoming viable.
Prioritize generating your own capital through profitability, grow thoughtfully and patiently, keep costs down, and reinvest earnings to avoid losing control of your business.
Be vigilant against the natural expansion of bureaucracy as a company grows and professionalizes, as this can lead to increased costs and reduced nimbleness.
To prevent bureaucracy and cost expansion, become skilled at saying “no” to new initiatives or budget increases, even for things that seem “nice to do.”
Successful businesses and entrepreneurs maintain a constant vigilance over their costs, even during periods of success, to prevent unnecessary expansion.
As a leader, your role includes making difficult decisions about funding, such as stopping projects, setting clear objectives for continuation, or pulling the plug on underperforming initiatives.
To maintain enjoyment in your work, prioritize the creative aspects, as managing a large corporation can become less engaging for an entrepreneurial spirit.
Cultivate the ability to easily try new things, admit when they are mistakes, and discontinue them without hesitation, viewing it as a natural part of the entrepreneurial process.
When pursuing a big entrepreneurial idea, having a supportive partner who encourages your vision can be crucial, as their belief can significantly alter your life’s trajectory.
When friends and family invest in your venture, feel a strong responsibility not to let them down and find a way to succeed, as their belief in your vision is crucial.
Foster a sense of shared mission and idealism among your team, as this collective belief can drive significant change and create a powerful movement.
Recognize and seize great opportunities when they arise in life and business, as they are rare and will be taken by others if you hesitate.
When acquiring successful companies, consider leaving them alone and allowing them to operate independently for an initial period, rather than immediately integrating them into your culture.
When taking on venture capital, understand that VCs have their own agenda and are typically looking for an exit, not a long-term partnership in running your business.
Young entrepreneurs should be cautious of venture capitalists who advise ignoring burn rates and focusing solely on rapid growth, as this strategy may not be in the entrepreneur’s best long-term interest.
Ensure your business grows at an optimal rate, as insufficient growth can lead to employees leaving due to a lack of advancement opportunities.
Maintaining a focus on growth keeps employees busy and engaged, which helps to minimize internal infighting and organizational politics.
In acquisitions, stick to businesses within your core competencies where your team possesses the expertise to fix any problems that may arise.
Understand that a founder’s love and commitment to their business are typically unmatched by professional managers, who often view roles as stepping stones.
View business planning as a useful analytical tool to thoughtfully consider your business, but remember it’s a tool, not a master, and be willing to adapt the plan if necessary.
Recognize that money, fame, and power can be highly corrupting for most people, as they often seek these things in a misguided attempt to find love and satisfaction.
Seek fulfillment in the act of creating and pursuing the next project, rather than expecting lasting satisfaction from money, fame, or power.
Understand that while some money, fame, and power can be gratifying, beyond a certain point, they yield diminishing returns and can become a burden rather than a source of happiness.
Concentrate on your own creative endeavors and accomplishments rather than comparing yourself to others, as this focus fosters joy and excitement.
Recognize that humans have a genetic predisposition to crave calorie-dense foods due to evolutionary history of scarcity, which now contributes to modern health issues.
Advocate for increased emphasis on nutrition education in schools and especially in medical schools, as current curricula often provide doctors with insufficient knowledge about diet’s role in health.
Recognize that capitalism, when functioning well, is a win-win system where all participants (customers, employees, suppliers, investors) benefit because they freely choose to engage.
When a relationship is truly important, invest significant time and effort, even if it feels like a long shot, to express your feelings and potentially change the outcome.
Consider implementing a dual-class share structure, where founders retain super-voting rights, to maintain control of the company and avoid losing it to outside investors.
Prioritize long-term shareholders who make enduring bets on the business and allow the management team to execute strategies over an extended period.
Advocate for tax policy changes that incentivize long-term stock holdings (e.g., 10+ years with near-zero capital gains tax) and disincentivize short-term trading (e.g., <1 year with high capital gains tax).