← 10% Happier with Dan Harris

Gary Vaynerchuk, Media Industry Leader

Jun 28, 2017 43m 54s 17 insights
VanyerMedia CEO Gary Vaynerchuk got his start as "the wine guy" when he launched one of the first wine e-commerce websites in the U.S. He began making a wine video blog as YouTube was coming up and went on to build an entire social media-focused empire. Vaynerchuk was skeptical of trying meditation, so Dan brought in mindfulness teacher Cory Muscara (Ep. #82) to help.
Actionable Insights

1. Control Your Work Ethic

Recognize that work ethic is the most controllable factor in your life; if unhappy, take control by focusing on increasing your effort or working smarter. This directly impacts your ability to achieve goals and improve your situation.

2. Invest Time in Goals

Dedicate extra hours to your aspirations instead of consuming passive entertainment like TV or casual social activities. This consistent effort, even in small increments, leads to tangible progress and “funny things happen.”

3. Embrace Optimism

Adopt an optimistic outlook, as it serves as a powerful advantage, while cynicism and pessimism act as defense mechanisms that prevent people from achieving their full potential.

4. Eliminate Wasted Minutes

Program your day to maximize productivity by eliminating wasted time during activities like lunch, casual drinks, or watching non-essential videos. This intense focus allows you to accomplish a week’s worth of work in a single day.

5. Binary Work-Life Balance

Counterbalance periods of intense work with complete disengagement during weekends and vacations, ensuring you are fully present with family and for rest. This “binary” approach prevents burnout and allows for full rejuvenation.

6. Be Present with Family

When you are physically with your family, ensure you are mentally and emotionally present, rather than merely being physically there while distracted or disengaged. This deepens connections and makes the time spent more meaningful.

7. Hack Your Health Reality

Adapt your health and wellness approach to your current financial and life circumstances. If you can’t afford a personal trainer, find free resources or apps to achieve your health goals within your reality.

8. Scale Good Through Commerce

Understand that for positive movements or products to achieve widespread adoption, they often need commercialization and a “hype cycle.” Embrace this as a gateway for more people to discover and benefit, even if it initially seems “watered down.”

9. Practice Open Presence Meditation

Engage in “open presence” or “choiceless awareness” meditation by observing your thoughts as they arise, without trying to control or hold onto them. This method is associated with enhanced creativity and self-awareness.

10. Commit to One Minute Meditation

Begin a meditation practice with a very low barrier to entry, such as committing to just one minute a day. This makes it incredibly hard to argue yourself out of it, ensuring consistency and building the habit.

11. See Your Mind’s Insanity

Acknowledge that the first step in managing your mind is to recognize its inherent craziness and the “insane torrent” of internal thoughts. This awareness is crucial for gaining any control over your internal life.

12. Happiness in the Margins

Understand that happiness, success, and growth are often found in the “margins” – the small, incremental improvements and fully present moments, rather than waiting for a single, grand achievement.

13. Cultivate Self-Awareness via Meditation

Reframe meditation not just as a tool for relaxation, but as a practice for cultivating deep self-awareness. This allows you to bring to the surface and confront trigger points, fears, and discomfort.

14. Choose Your Response

Recognize the space between a stimulus and your response as your power to choose how you react. Actively using this space allows for personal growth and freedom, as highlighted by Victor Frankel.

15. Be Authentic, Provide Value

Don’t “bullshit” people; instead, provide genuine value and honest insights. Authenticity builds trust and proves the worth of your offerings, regardless of your formal title or position.

16. Honest Entrepreneurship Talk

Engage in more honest conversations about the loneliness and difficulties of entrepreneurship to counteract the glamorized “fake narrative.” This helps prevent mental health issues like burnout and identity crises among founders.

17. Don’t Impose Meditation

Refrain from telling others they “should” meditate, as this can be annoying and counterproductive. Allow individuals to discover the practice on their own terms.